Tasty eats

Ice cream, spiced quark, buttermilk and kefir, we are all super excited about the new products. Consumers are in for a treat! We've got some special editions in the works, as well as exciting licensing partnerships and completely new ideas.

DMK is developing exciting new products that are sure to surprise and delight consumers. MILRAM is on top of both the latest trends and timeless classics. Thanks to its dynamic cooperation partners and licences, the company is rapidly growing its ice cream business, translating strong concepts and brands into delicious ice cream varieties.

„Especially in these turbulent times, consumers are looking for reliability and familiar products.”

Maximilian Curth, Director of Marketing & Business Development for the Ice Cream Division.

Coole Partnerschaften

Ice cream is definitely not just ice cream at DMK. This year, two strong brands have been added - Landliebe and Almdudler. These traditional brands are very popular with consumers. So it's only logical that ideas for new products flow freely.

Sunshine on a stick: Here, too, the brand conveys naturalness and tradition. The Alpine herbal lemonade from Austria appeals to a broad target group, regardless of gender. No wonder - this thirst-quencher has been making history since 1957.

Landliebe stands for idyll, farms, green pastures and harmony. It is now the flavour of DMK's Landliebe ice cream, and with good reason. In a world full of upheaval, Landliebe is a kind of refuge for many.

The DMK Ice Cream business unit is the sole sales and distribution partner for General Mills' globally successful Häagen Dazs brand on the German market - a win-win situation for both sides.

A highlight is the strategic cooperation with our customer ALDI and its strong private label Milch-Mäuse range. We have developed an exclusive product that will be available at ALDI starting in April, first in the north and then in the south.

Four new products from DMK

MILRAM is launching exciting new products. With its new garlic and chilli flavoured quark, DMK is focusing on spiciness and garlic, which according to consumer surveys is a “modern” and “unique” flavour. MILRAM is launching its first influencer flavour in collaboration with @Jessiebluegrey. The new sour cherry and blackberry buttermilk drinks and the Kefir Drink Pur bring summer into the refrigerated products aisle.

Kefir Drink Pur has a particularly mild taste and is not only delicious on its own, but is also the perfect addition to breakfast, e.g. with muesli. Lactose-free, unsweetened and a natural source of protein, it ticks all the boxes for current nutrition trends.

The new combination of creamy buttermilk, fruity sour cherries or sweet blackberries is the perfect fresh kick on hot summer days - and it only contains 0.4% fat.

It is and will remain a perennial favourite and now a Gold Award Winner - MILRAM Spiced Quark with Wild Herbs has been voted Product of the Year by Lebensmittel Praxis.

Hot, spicy, creamy and simply delicious - A new variety of GewürzQuark is now available in the refrigerated products aisle - MILRAM Knobi&ChiliQuark in an eye-catching SPECIAL DESIGN. To create a real buzz around the new product, especially among Gen Z, we are working with social media star @Jessiebluegrey. She has over five million followers on Instagram, TikTok and YouTube, inspiring them with creative content and food ideas. The modern and trendy variety, with its explosive combination of spicy garlic and hot chilli, adds an extra kick of flavour to any dish.

„With our influencer edition, we are breaking new and exciting ground and proving once again that MILRAM has its finger on the pulse of the times.”

Sibylle Fulbrecht, Marketing Manager Brand Retail Cheese/Mopro.